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Will also offer Pro line direct to consumer.
June 11, 2024
By: Lianna Albrizio
Associate Editor
Function of Beauty will be extending its retail presence through a new partnership with Amazon, while also introducing its Target and Function of Beauty Pro lines to its DTC site. The partnership marks a major milestone in the brand’s expansion, enabling it to connect with a larger audience who value customizable hair care , the brand says. In its Amazon debut, Function of Beauty will introduce its Target line of products, alongside bundles and kits, streamlining the process of receiving a...
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